The pay-by-bank path to growth
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- Learn how leading retailers are enhancing their e-commerce strategies to meet changing customer expectations
- Understand challenges faced by retailers and consumers
- Discover the growing demand for account-based payments and how they can improve efficiencies
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Our latest white paper, based on a recent survey by Interac, in collaboration with the Retail Council of Canada, unlocks actionable insights to help navigate the ever-changing digital landscape.
Key Findings**:
- 70% of retailers surveyed say that the pay-by-bank solution (also known as account-based payments) fulfills an unmet need for Canadian consumers
- 69% of retailers surveyed believe improving digital payment solutions will lead to better outcomes for both customers and the overall business
- 59% of retailers surveyed have increased their investment in e-commerce capabilities over the past two years
**Online survey was collaboratively developed by Retail Council of Canada, Interac Corp., and Hill & Knowlton. The online survey was shared by Retail Council of Canada to its members through personalized outreach. In total, the survey was completed by 34 respondents, with another 29 providing partial responses (n=64). Further, follow-up interviews with survey respondents generated further insights. The survey was available online from October 16 to November 5, 2024.
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